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2007 West
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Active Endpoints
Your SOA Needs BPEL for Orchestration
BEA
Virtualized SOA: Adaptive Infrastructure for Demanding Applications
Nexaweb
Overcoming Bandwidth Challenges with Nexaweb
TIBCO
What is Service Virtualization?
SILVER SPONSORS:
WSO2
Using Web Services Technologies and FOSS Solutions
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Event Webcasts

2008 East
PLATINUM SPONSORS:
Appcelerator
Think Fast: Accelerate AJAX Development with Appcelerator
GOLD SPONSORS:
DreamFace Interactive
The Ultimate Framework for Creating Personalized Web 2.0 Mashups
ICEsoft
AJAX and Social Computing for the Enterprise
Kaazing
Enterprise Comet: Real–Time, Real–Time, or Real–Time Web 2.0?
Nexaweb
Now Playing: Desktop Apps in the Browser!
Sun
jMaki as an AJAX Mashup Framework
POWER PANELS:
The Business Value
of RIAs
What Lies Beyond AJAX?
KEYNOTES:
Douglas Crockford
Can We Fix the Web?
Anthony Franco
2008: The Year of the RIA
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DIGITAL EDITION

SYS-CON.TV
SOA / WEB SERVICES TOP LINKS
News

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Securing AJAX Websites and Mashups
This session consists of two parts. Part I deals with building secure RIA software and solutions from ground up. This involves applying lessons learnt from building traditional synchronous web applications without using AJAX. 1. Security Architecture Principles 2. Implementing Security Design Patterns 3. Secure programming practices Part II provides solutions to address existing security vulnerabilities in AJAX websites without having to perform expensive reengineering efforts. The practical solutions range from inserting authorizing client and server side logic in code (Low cost) to capturing the XMLHttpRequest traffic at the network level and performing required verification. (Higher cost)
AJAXWorld Major Sponsorship Opportunities Sold-Out!
SYS-CON Events announced today that 'AJAXWorld Conference & Expo 2007 West' main sponsorship opportunities are now sold-out! Limited number of expo and event sponsorship opportunities that are still available are expected to be completely sold before the end of the month. The new sponsors who joined the conference this week, and are not yet listed on the conference Website, will also be announced later in the week.
Back by Popular Demand, AJAX Bootcamp in Santa Clara, California!
I will be teaching a one day Bootcamp course on Ajax at the AJAXWorld Conference in Santa Clara, California on September 23, 2007. Details are at http://aja xbootcamp.sys-con.com I will be expanding the Ajax construction tools section from the Ajax Bootcamp I taught in New York at the SOA World conference. I am very impressed with TIBCO GI and Sun jMaki
Designing For the "iPhone" Is a Refreshing Experience
We're working on an iPhone-optimized version of Ta-da List. As I was working on some UI ideas, Ryan and I were talking about some of really cool things about designing for the iPhone. I remarked that I loved the constraints. For example, we know the exact screen size/resolution, we know the exact typeface, we know how the face renders on the screen, we know the colors, we know the browser, etc. Then Ryan nailed it: Designing for the iPhone is like a hybrid of print and web design.
iTVCon - Internet Video Conference & Expo Registrations Now Open
The inaugural iTVCon - Internet Video Conference & Expo (November 12-13, 2007) is building out its program and the Conference Advisory Board is busy sorting through the hundreds of proposals for technical and strategic sessions that have been coming in. Final deadline for proposals is September 10, 2007.
The Use of AJAX Widgets to Enhance and Customize Enterprise Online Communities
The voice of your customer, employee, or partner is more important than ever. With Web 2.0 technology, they are connecting, sharing, educating, and influencing each other in ways that businesses have never experienced before. In this session, we'll share how enterprises can use AJAX widgets to customize and enhance customer and employee communities. Join us as we flip the lid and uncover the best ways to 'doctor up' blogs, chats, community meetings, group discussions and more.
In 2-5 Years, SAP and Oracle Will Upgrade ERP Applications to Web 2.0
In 2-5 years, SAP and Oracle will upgrade ERP applications to Web 2.0. However, a lack of standards, dominant frameworks, and IDEs inhibit mass AJAX adoption. Today, upgrading mission-critical applications with AJAX is considered risky. HP is working with industry-leading enterprises with high-volume e-commerce Web sites to understand and address performance validation issues for AJAX application testing, e.g., performance testing for multiple http calls per page refresh; testing for rich client-like user interactions; security testing; and dealing with the asynchronous nature of client/server communications and AJAX as the front end for SOA/composite applications. What's worked and what hasn't?
The Impact of Web 2.0 on Big, Successful Companies
The Impact of Web 2.0 on Big, Successful Companies Rich Internet Applications and their related business models are inherently a more efficient way of creating and delivering software. With these models, start-ups can crash a $1B market and quickly take $100M of market share. Great - unless it was your $1B market, right? Developers building products with an existing franchise, as well as those seeking to establish market power, have opportunities and risks. What will it take to remain competitive and what do we need to focus on to become market and product leaders in Web 2.0?
ITerating Collaborates with Semantic Web Community
ITerating, provider of a free Wiki-based software guide for open source, commercial, and hosted software, has announced the availability of a free Semantic Web service providing up-to-date information about more than 17,000 software products.
What Do Data Services Mean for Web 2.0 and AJAX Applications?
Most web mashups and Web 2.0 applications are based on data that is specifically prepared for the application, to make it easily accessible via HTTP and the AJAX client. But what about the rest of the data on the LAN? Why should that be treated differently? The preferred technique emerging from the experience of the Web is to make data directly available to RIAs through Data Services. These new Data Services support web-friendly REST interactions, giving RIAs direct access to the data. This enables simplier, higher performing AJAX applications on the desktop.
Web 2.0 Start-Up Zoho Uses Google Gears
Zoho, the Web 2.0 software start-up, is bragging about beating Google to the punch and using Google's own Google Gears widgetry to make Zoho Writer, its online word processor, useable off-line as well as on - even if the job isn't completely done yet. When Google introduced Gears not long ago, it was widely assumed Google would use it to make its online Docs and Spreadsheets software usable off-line too.
CNBC Reports "Hey! Nielsen" Social Network Site A Must See
CNBC's Julia Boorstin reports that 'Social Networking is so hot right now, Nielsen is launching a social network to FIND OUT what's hot. It's all very meta. Nielsen is launching 'Hey! Nielsen,' a social network to act as a buzztracker for what in the entertainment world is hot on the web. The idea is to tap into the wisdom of crowds--or more specifically the wisdom of the 'IN crowd' who wants to be webchatting about all the hottest TV, music, movies and web videos.'
Web 2.0 Company Jive Collects First Round
Sequoia Capital, which backed Apple, Google, Cisco, Yahoo and YouTube, has put $15 million in Jive Software, the part-time open source start-up developing collaboration software that competes with Microsoft's Sharepoint and its Tellme acquisition. Jive's choice of backer for its first round supposedly puts it on the IPO track.
Zoho Taps Google Gears to Let Customers Access Documents Offline
'For Zoho Writer, we added support for nine languages last week, comments and offline support this week, and yet another significant new feature will be added next week,' said Raju Vegesna, Zoho evangelist, as he announced that Zoho customers can now work with their Zoho Writer documents while offline via the new Go Offline feature in Zoho Writer.
Before Deploying Your Web 2.0 Apps, Have You Looked Yet at OpenLaszlo?
What company, well-known for pushing the frontier of desktop-like user experience, has pioneered an open source platform that allows developers to combine the rich user interface capabilities of desktop client software with the universally accessible, no-download features of web-delivered applications?
Mobile Mashups: IBM Lotus Expeditor Software Launched
'Lotus Expeditor is a flexible client infrastructure for composite applications that brings together a wide range of application types, from .NET, Eclipse and Java to Web 2.0,' said Larry Bowden, vice president of portals and interaction services, as IBM announced Lotus Expeditor 6.1.1 software ? new technology designed to arm professionals with the ability to mash-up information from different sources to create just-in-time applications.
SOA Plays Well with AJAX and Web 2.0
Recently SOAWorld Magazine was the host of a conference on SOA and Web 2.0 in New York City. SOAWorld 2007 brought together an amazing group of IT professionals who helped describe and expand the definitions of SOA. Web 2.0 is more than just AJAX. RSS feeds and blogs provide new ways to publish and edit Internet-based content and form communities. Flash and a host of other technologies are going a long way to provide the rich Internet application landscape that may make the browser truly useable instead of downright annoying. In time, the plug-ins may replace the browser entirely, which would be a godsend (in my opinion at least).
AJAX - SOA - Web 2.0 - "Empowering Business Users Through Enterprise Mashups"
Service-oriented architecture (SOA) efforts are typically thought of as a 'behind-the-scenes' solution. However, as SOA efforts have matured, enterprises have begun to focus on methods of improving SOA ROI by delivering these services to end-user communities via the Enterprise Mashup. Enterprise Mashups are compelling because they enable business users to self-integrate services from both inside and outside the corporate firewall in flexible, innovative ways, yet stay within the context of a security and governance framework that enterprises require.
How to Develop Situational Applications with Web 2.0 Mashups
Web 2.0 is one of the hottest things on the consumer Web, but where does it fit in the enterprise? What's the business value and how can developers use new Web 2.0 mashups to bring value to the line-of-business users? You'll hear all of this and more from Rod Smith, IBM Fellow and Vice President of the IBM Emerging Internet Technologies group. Rod will discuss what IBM is doing in the Web 2.0 space, give a demonstration of a mashup maker being developed by his team, and share lessons he's learned from joint Web 2.0 development projects with companies such as American Express, Dunn & Bradstreet, and Dow Jones.
Facebook Has Completely Replaced MySpace
In my annual informal review of social networks among our cousins and other people under 21 that are still fickle, Facebook has completely replaced MySpace in their lives. In fact, the only people I hear talking regularly about MySpace are a bit older and just learning about social networking. I know, I know, small sample size, but why are social networks so fleeting?
Nexaweb Announces Enterprise Web 2.0 Summer eConference Series
Nexaweb Technologies, provider of the leading standards-based platform for building and deploying Enterprise Web 2.0 (EW2.0) applications, announced its Summer 2007 eConference Series aimed at helping software developers, enterprise architects and technology executives learn best practices and strategies for building and deploying enterprise-class composite, ?mashup? and Rich Internet Applications (RIAs).
Outage at All-the-Rage Social Networking Site Facebook
From the many reports of software glitches this week, (including an outage at all-the-rage social networking site Facebook), I decided to focus on a couple of interesting (to me, anyway) stories that have one thing in common: speed. The world of Formula One racing is not familiar to many Americans, and yet it is a wildly popular sport in other parts of the world. It also is seen as a crucial testing ground for many new automotive technologies that eventually find their way into the cars that we drive. Being an ex-European, I like to keep an eye on that sport, and so it was that this story caught my eye.
Web 2.0 Icon Facebook Drawn into Web Application Fray
ThinkFree, the US arm of Haansoft, the Korean ISV that Office used to regularly take out in the alley and pummel around the kidneys until it finally called up the antitrust police, has integrated an online beta application called Docs that it created with Facebook so the Facebook crowd can publish, upload and share documents.
AJAXWorld Conference $250 Gold Pass Savings to Expire Friday, August 17
AJAXWorld Conference & Expo 2007 East sponsors included: Laszlo Systems (Diamond Sponsor), JackBe (Platinum Sponsor), Adobe (Platinum Sponsor), Cynergy (Platinum Sponsor), Backbase (Gold Sponsor) Google (Gold Sponsor), Nexaweb (Gold Sponsor), ICEsoft (Gold Sponsor), Oracle (Gold Sponsor), Helmi Technologies (Gold Sponsor), JetBrains (Gold Sponsor), TIBCO (Gold Sponsor), Kapow Technologies (Gold Sponsor), Sun Microsystems (Silver Sponsor), Parasoft (Silver Sponsor), Servoy (Silver Sponsor), Etelos (Silver Sponsor), Microsoft (Expo Plus Sponsor), Lightstreamer (Exhibitor Plus Sponsor), IT Mill (Exhibitor Plus Sponsor), FrogLogic (Exhibitor Plus Sponsor), ThinWire (Expo Sponsor), Quasar Tecnologies (Expo Sponsor), Zapatec (Exhibitor Plus Sponsor), MB Technologies Bindows (Exhibitor), OpenSpot (Exhibitor), ILOG (Exhibitor), Passport Corporation (Exhibitor), Addison-Wesley (Exhibitor), The Thomson Corporation (Exhibitor), Isomorphic Software-SmartClient (Exhibitor), Universal Mind (Exhibitor), Farata Systems (Exhibitor Plus), Manning Publications (AJAX Book Sponsor), Apress (AJAX Book Sponsor), Conference Guru (Media Sponsor), Flash Goddess (Media Sponsor), AJAXWorld Magazine (Media Sponsor), Web 2.0 Journal (Media Sponsor), SYS-CON.TV (Media Sponsor), IT Mill (Media Sponsor), Methods & Tools (Media Sponsor), Web 2.0 Journal (Media Sponsor), and OASIS (Association Sponsor).
Foundations for Building Enterprise Social Networks
Traditional business models have focused on a process and interaction model that hasn't changed for more than 100 years. This traditional model involves a hierarchical approach where there is an expectation that all good ideas come from the leaders at the top of the organization. This model creates barriers for fully utilizing the core knowledge and experiences of each and every individual within the enterprise. However, with the injection of some fundamental Web 2.0 technologies such as social networks, businesses can finally tap into the knowledge of all their employees, partners, and customers.
Delivering Web 2.0 User Interfaces Using AJAX
By any reckoning, the Internet and the World Wide Web have remade the way we do business. The ascendance of the Web-based enterprise has come to be seen as inevitable. But anyone who takes a hard look at the serious limitations of first-generation Web applications is likely to have a renewed sense of wonder at the spread of their adoption thus far. Users experimented with e-mail, instant messaging, and search engines and turned them into real communication, collaboration, and information-gathering tools. Those same business users endured their fitful interactions with static HTML pages and moved applications to the Web anyway because of the substantial savings promised by the shift.
Jon Ferraiolo Named Technical Chair of AJAXWorld Conference & Expo
SYS-CON Events announced today that Jon Ferraiolo will serve as the Technical Chair for the International AJAXWorld Conference & Expo 2007 West to take place on September 24-26, 2007, in Santa Clara, California. SYS-CON Media Group Publisher and Editorial Director Roger Strukhoff will serve as the Conference Chair for the event. Ferraiolo manages operations and leads many activities at the OpenAjax Alliance, an organization of leading vendors, open source projects, and companies using AJAX that are dedicated to the successful adoption of open and interoperable AJAX-based Web technologies. The prime objective is to accelerate customer success with AJAX by promoting a customer's ability to mix and match solutions from AJAX technology providers and by helping to drive the future of the AJAX ecosystem.
What Is Web 3.0?
My talk went well, and I did talk briefly about how we should think about Web 3.0. I know other people have said it's the Semantic Web, and maybe that use of the name will stick. I'm with Tim Berners-Lee who says Web 2.0 is really what the web itself is about. He always intended it to be a two-way medium. First, I think of Web 2.0 as the Two-Way Web, the Read-Write Web, the Web of User-Generated Content. It's Flickr and blogs and wikis. It's everybody creating the medium for everyone else.
AJAXWorld Conference $250 Savings Deadline Expires Friday, August 17
AJAXWorld 2007 West will take place on September 23-26, 2007, at the Santa Clara Convention Center, in Santa Clara, California, and will offer a new dedicated 'iPhone Track.' Another dedicated track will offer a comparative education opportunity for conference delegates on emerging RIA tools, including a Diamond track on OpenLaszlo and sessions on Microsoft's Silverlight, Adobe's AIR and Sun's JavaFX.
Web 2.0 Over and Out
Many of us in the VC community have been quietly wondering about the state of Web 2.0 innovation. We aren't seeing much. Startup activity remains strong, but the consumer web landscape seems to be populated with the same bodies with different skins. Another video deal here; another social networking deal there, and social [feature] everywhere. The apogee of this Web 2.0 hit me on Friday when I was having lunch with my daughter in San Francisco. There was a conversation at the table next to us between a 30-something and a 50-something, The younger was explaining to the elder that they had web site with the following attributes
RIA Leader Laszlo Systems Expands Management Team
Laszlo Systems, a global leader in Rich Internet Application (RIA) software, today announced that it has appointed George Shahid as chief financial officer, Chris Helgeson as senior vice president of engineering, and Reid Thomas as senior vice president of worldwide sales and distribution. Continuing the company's momentum, today's news follows recent reports that Laszlo is growing at a strong pace, its technology having already served over 40 million people per month nationwide.
OpSource to Accelerate SaaS Delivery Model
OpSource, the SaaS delivery experts and Scio Consulting, a provider of software-as-a-service (SaaS)-related software development and consulting services, announced that the two firms have formed a partnership designed to accelerate the adoption of the on-demand delivery model by software companies. Many software and web companies that wish to enter the growing SaaS market lack the resources and/or knowledge necessary to develop, let alone deliver on-demand products and services. Under the terms of this non-exclusive agreement, Scio will provide the software development and consulting necessary to create on-demand products for companies and OpSource will deliver and manage those applications.
Web 2.0 Is Dead And It's Time To Get Out Of This Mess!
Industry blogger Alex Bunardzic writes in his 'Ethical Software by Alex Bunardzic' blog: 'Now that Microsoft has jumped onto the web 2.0 bandwagon, it is more than obvious that Web 2.0 is dead as a doornail. Everyone knows by now that anything Microsoft touches turns into this big slimy brown mush, so now's definitely the time to get out of that mess.'
Real-World Java Seminar Sponsored by CodeGear, Red Hat, Nexaweb, Farata Systems, and PushToTest
A seasoned Java professional has to know more than just the syntax of the Java language. Java EE offers a set of standardized technologies for enterprise development. A number of open-source frameworks such as Spring or Hibernate are widely used in a variety of Java applications. Familiarity with new 'beyond-Java' languages and technologies will widen your horizons and make you a more valuable Java professional. Real-World Java Seminar is sponsored by CodeGear, Red Hat, Nexaweb, Farata Systems, and PushToTest.
Changing Nature of Web 2.0
In the past if you cannot access the Internet then you cannot use your Web 2.0 applications. This model is rapidly changing. New pogramming models are emerging that alllow Web 2.0 to be offline /online dependent on what is needed. The first of these is Adobe Apollo, which is a cross-platfrom technology that combined Flash, HTML, PDF and JavaScript into one universal application programming model / paradigm. What is unique is that id doesn't care if if it runs on its own or embedded in a webpage, the API calls remains the same.
Sun's CEO-who-blogs Plays Web 2.0 Games with News Wires
Sun's CEO-who-blogs Jonathan Schwartz said on his blog Tuesday that when Sun reports its Q4 numbers on Monday the results are going to be released on Sun's web site and RSS feeds 10 minutes before they're released to the news wires. Schwartz, who's argued the point in open letters with SEC chairman Christopher Cox and complained the Reg FD doesn't recognize the Internet 'as the exclusive vehicle through the public can be fairly informed,' claims, 'This will place, for the first time, the general investing public - those with a web browser or a cell phone - on the same footing as those with access to private subscription services. In effect, driving an open dialog directly with investors, rather than routing information through proprietary sources. Open is as open does?.
Will CNet Survive Web 2.0 and the Blogosphere?
Mike gets stories that CNet doesn't get, that no one else gets. Look at the piece he did on Mitch Kapor's product earlier today. Compare that against the nonsense that passes for tech news done by the pros. They put reporters on the stories who have no idea what they're writing about, and you can tell. Or old school guys who only quote their friends, and haven't found a new trend or product in years. All they know is that Apple, Google and Microsoft are important and that little companies are not. So it's a long time before a CNet hack gets to tell Mike how to do his job, even if he does act as a mouthpiece for a crappy Microsoft campaign (I wish he wouldn't do that).
Scrobbles, Diggs, Flickrs and Tags of Web 2.0 - Oh My!
The first principle is fairly obvious. The application has to be useful for someone to want to use it. Not only should it be useful, but it should be compelling, interesting, and it couldn't hurt to follow some of the new design styles and ideas floating around in the Web 2.0 space, including the use of dynamic, rich, interactive experiences on websites that might utilize technologies such as AJAX and Atlas.
An AJAX Case Study in Financial Sector
Business managers of all kinds need to keep up with the fast pace of information transactions - and the financial services industry is certainly no exception. CIOs and innovation officers are faced with the task of making access to important enterprise application information faster and more secure, and making jobs easier and workers more productive.
Oracle XE + AJAX: Asynchronous XML in Action
This article covers the process of building a real working AJAX application on top of Oracle's free database software. The demonstration takes advantage of features integrated directly into Oracle Database 10g Express Edition (Oracle XE), the Embedded PL/SQL Gateway and Oracle XML DB, which let you serve XML content derived from SQL queries directly over HTTP protocol.

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Seesmic Joins Facebook Connect to Make Video More Social
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